“As the customers’ choices become more practical, advertising, communications, and strategy also have to follow suit to become a lot more practical. The moment we are seen as an indulgent brand that doesn’t speak the same lingo as a customer, they will immediately cut us off.”
Our take on Southeast Asia’s venture capital landscape this year, and how the current crisis, combined with various strategies early-stage VCs have been employing, will shape outcomes for the region’s startup ecosystem.
Having the right leader to steer a fleet amidst a storm is important, but will Alibaba’s new CEO appointment be enough to get Lazada to the top and Alibaba to where it wants to be in Southeast Asia? We share our quick take.
“We would like to see PayFazz as the Google Play of financial services for rural people. That’s how we evolved from the bill payment agent network to finally become the go-to agents for every financial service.”